HENNESSY V.S.O.P X LEBRON JAMES

United by greatness and shared values, together they craft a legacy beyond excellence.

An Icon, Reimagined

The iconic Hennessy Bras Armé is reimagined, sporting a sleeve as a tribute to LeBron and intertwined with his trademark crown.

An NBA Icon

MVP, four-time NBA champion and the leading scorer in NBA history, LeBron James is famed for his versatile gameplay and court athleticism.

Both on and off the court, LeBron’s philanthropy resonates as powerfully off the court through with the LeBron James Family
Foundation and his "I PROMISE School" in Akron, Ohio.

His legacy extends beyond basketball, making him an iconic
figure.

A New Spin on an Iconic Brand

“As an admirer of Hennessy and its iconic brand, I’ve always appreciated its commitment to basketball and how it celebrates the sport’s influence on and off the court,” says James. “I was fortunate enough to visit the Maison in Cognac a while back, and seeing the care and craftsmanship that go into creating each bottle was pretty incredible. This collaboration allows us to share that sense of dedication and discovery to create something fresh and exciting for everyone to enjoy.”

Hennessy and LeBron James present a classic with a regal twist:

HENNY-RITA Cocktail

A daring reimagining of the classic Margarita, LeBron James’s favorite cocktail.

• 45 ml Cognac V.S.O.P
• 15 ml Orange liquor (Cointreau)
• 20 ml Lime juice
• 30 ml Orange juice
• 5-10 ml Agave syrup


Garnish: Orange slice and hibiscus salt rim,
a dash of Chinese 5 spices

Step 1. Add all ingredients to a shaker with ice and shake to chill

Step 2. Strain into glass with ice

Step 3. Garnish with orange slice shape and hibiscus salt rim

Step 4. Optional 2 dashes of Angostura bitter